Digital Transformation Communications lead
Job purpose
This role is all about developing our communications and engagement strategy for both internal and external audiences around our digital transformation programme, and in particular, the launch of our new electronic patient record (EPR) in June 2025 which is the main focus.
You will lead on co-ordinating and aligning all communications and engagement activity across the programme. Alongside developing the strategy and communications assets, you will also develop and build on our relationships with key stakeholders, staff and partner organisations to ensure the success of the launch of EPR and to raise awareness and understanding of our wider digital transformation.
You will be responsible for developing, implementing and continuously developing our stakeholder communications and engagement strategy, continuing to build our relationships with key stakeholders, staff and partner organisations to ensure the success of this programme.
You will help set the strategic direction for the communications around the programme, as well as support the development and delivery of the programme objectives.
Location: Romford, (hybrid 3 days on site)
Job Type: Temporary
Duration of booking: Expected to last 3 months with possible extension
Proposed start date: ASAP
Pay Rates: Up to £38 per hour Umbrella or £34 per hour PAYE inclusive of holiday pay
Hours / Working Days: 37.5 hours per week / Monday to Friday, 9am – 5pm
Sector: Healthcare
Based: Office / Hospital
Operational responsibilities
- Develop and lead on the implementation of a strategy to launch EPR, set in the context of our wider digital transformation
- Co-ordinate and align all communications messaging and engagement activity across the programme, from corporate comms to those introducing the change on the ground
- Provide strategic oversight and advice on high profile, complex projects related to the programme
- Develop a range of campaigns to raise awareness; encourage staff to participate in the EPR process, such as testing and training; generate enthusiasm; and communicate important changes to maintain business continuity
- Line manage a B6 digital content officer
- Produce high quality written, printed and digital material across all channels
- Evaluate the effectiveness and success of the communications and engagement activity and report regularly to inform ongoing activity and messaging
- Lead on and/or support staff engagement events and initiatives
- Manage the procurement of service, such as those from external agencies, including budgetary responsibility
5. Policy, service, organisational and professional responsibilities
- Uphold and develop our corporate style and brand identity
- Ensure that all corporate communication is professional, inclusive and meets accessibility standards; support the education element to ensure this at a local level across the Trust
- Contribute to enhancing the reputation of both the Trust and the NHS